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Video: Rich Brian – 100 Degrees

Rich Brian has released the music video for his song, 100 Degrees. The video, directed by DAPS was released in support of Brian’s latest album, The Sailor (released in late July).

In the clip, Brian progresses through a sacred timeline only he knows all too well. The first hurdle he surpasses is his teenage deployment as a lifeguard, segueing into a shortlived, yet spectacular, foray into the fashion world. Why “keep it real” when Rich Brian has shown us that make-believe is just palpable if not BETTER.

The Sailor serves as Rich Brian’s followup to 2018’s Amen. Boasting 12 tracks, the album welcomes features from his pal Joji, RZA, and Bekon.

Peep the visuals below.

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