Jay Rock decided to boost his single “The Bloodiest” with some sparkling new visuals. If you’re squeamish, there’s quite a bit of blood in this video, tying in the title of the song as Jay walks down some dripping steps, managing to get some red marks on his Jordan 4’s.
Directed by famed videographer Collin Tilley, the new video serves as an addition to the Redemption album, Jay Rock’s first since 90059. Thus far, his album has been very well received. It’s only a matter of time before we can properly bump Jay and Nas’ new projects one after the other.
Peep the visuals below.